Microexpressions Don’t Lie

I recently read an article about microexpressions — those uncontrollable momentary facial expressions that convey exactly what we feel about a human interaction. Examples included a woman snarling like a jackyll when she encountered someone she really disliked...

Best Global Brands

VIA Business Week Gutsy marketers spend into the teeth of a recession. Several of BusinessWeek’s 100 Best Global Brands are doing exactly that by Burt Helm Every time a recession threatens, executives glare at the balance sheet and wonder aloud about one...

Running on Golf Courses

An open letter to resort hotel owners: I was running on the cart path of the Rosen Shingle Creek Resort (Click here to read blog post) when it dawned on me that hoteliers are missing out on a wonderful market by not making their courses welcoming to runners. First of...

Seeing The World From The Other Side

While Hurricane Fay was threatening our houses in the Keys and Miami, I packed my bags for a trip to VisitFlorida’s Florida Governor’s Conference on Tourism at the Rosen Shingle Creek Resort in Orlando. My wife pointed out that I’d also been out of town for the...
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