by Bruce Turkel | Apr 13, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
We lost a great big piece of business. We lost a great big piece of business we should have won. The relationship started really well. We know the travel and tourism industry inside and out. We had exquisite experience and were able to demonstrate the great results we...
by Bruce Turkel | Mar 9, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
925<247365 2,400 years ago Socrates said, “ὁ δὲ ἀνεξέταστος βίος οὐ βιωτὸς ἀνθρώπῳ.” (For those few of you who don’t read Greek, Socrates’ statement translates to something like, “The unexamined life is not worth living.”) Thanks to the computer’s...
by Bruce Turkel | Sep 9, 2014 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Thanks to Mayor Bloomberg, there’s a lovely little park in front of the Macy’s New York flagship store on 34th street between Broadway and 7th Avenue. I lucked upon a garden table and chair shaded from the sun by a big patio umbrella and cooled by the wind...
by Bruce Turkel | Aug 10, 2014 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Last week, Melissa Francis at FOX Business did a story on BuzzFeed‘s review of fast food marketing. The site created a sliding scale format that compared the pictures of fast food presented in advertising with the actual items you’d be handed across the...
by Bruce Turkel | Apr 6, 2014 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
I am sitting in the audience of a breakout session at the NSA (National Speakers Association – the ones who talk, not the ones who listen). An online expert is putting on a fascinating presentation about how to generate web traffic. Right now he’s demonstrating...