by Bruce Turkel | Jan 16, 2012 | Uncategorized
Last week we talked about how the Greater Miami Convention & Visitors Bureau (GMCVB) has built a tourism marketing machine by focusing on building the singular Miami brand (you can read that post HERE). Thanks to aggressively pursuing this strategy, recent...
by Bruce Turkel | Dec 27, 2011 | Uncategorized
I was sitting at the table at a conference recently, listening to a world-renowned speaker talking about differentiating business brands. The young woman who raised her hand to ask a question was going on and on about her business problems and her personal problems;...
by Bruce Turkel | Dec 5, 2011 | Uncategorized
The other day Patrick sent an email suggesting that I link my blog email titles to my actual blog at https://www.turkeltalks.com . That way, readers could add the posts they’re interested in to their InstaPaper accounts and read them at their leisure. Post my blog to...
by Bruce Turkel | Nov 28, 2011 | Uncategorized
Those of you who know me or have been reading this blog for a while know that I am obsessed with traveling light. In my mind, there are only two types of luggage: carry-on and lost. I prefer the first kind. I’m very careful with what I carry and how I carry it. I...
by Bruce Turkel | Oct 30, 2011 | Uncategorized
Last week I wrote a bit about The Real Value of Tourism and its effect on the world. Specifically I wanted to explain my thoughts on how travel gives us a better understanding of cultures around us and how the tourism industry creates jobs. After I published my post,...