by Bruce Turkel | Jul 8, 2014 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Eggs used to be good for you. Along with some crispy bacon and toast with butter, they were part of a healthy breakfast – or so they said. Then all of a sudden eggs were bad for you. Too much cholesterol. Then the yellows were bad for you but the whites were good. Now...
by Bruce Turkel | May 29, 2012 | Branding
Have you ever been witness to the Pocket Pat? When it’s done well, it’s a thing of beauty, lemme tell you. I was invited to lunch by a guy I’ll call Lloyd. He’s a successful local businessman and pretty wired into the goings-on in South...
by Bruce Turkel | Sep 18, 2011 | Uncategorized
I almost never meet people on airplanes — I guess my headphones and open laptop discourage conversation. But my good friend Bob Berkowitz, CEO of Multivision Video, often meets important people on planes. He believes that his American Airlines upgrades are worth every...
by Bruce Turkel | Jul 19, 2010 | Uncategorized
Last week I travelled to Racine, Wisconsin to do a much-anticipated job for SC Johnson. As Dan Fogelberg sang, “The audiences were heavenly but the travelling was hell.” I’ll spare you the long drawn out story of my travel travails but suffice to say I wound up...
