by Bruce Turkel | May 3, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Did I Do the Right Thing? Last week I posted a blog entitled, Prince – The Brand. The article summarized Prince’s career and then talked about his brand developed across the 40+ years Prince was in the music business. My simple point was that even though Prince...
by Bruce Turkel | Apr 11, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Brand Building Methods.I Got Fooled is a great blues song by Sonny Terry and Brownie McGee about a man who offers to clean a beautiful neighbor’s house in return for intimate favors. You know that she promised me When the work was through, That I could have my way And...
by Bruce Turkel | Apr 4, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Brand strategies for fun and profit. Hospitals can learn a lot from restaurants. Even though it’s a silly stretch to point out that the words hospital and hospitality share the same linguistic root, the parallels remain strong. In any service business, especially ones...
by Bruce Turkel | Feb 15, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Deadpool, the new movie staring Ryan Reynolds as the potty-mouthed superhero, has broken box office records with $135 million in ticket sales after only three days in theaters. The movie was expected to earn only $80 million over the Valentine’s Day weekend but is now...
by Bruce Turkel | Jan 5, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Walk around Las Vegas’ Consumer Electronics Show (CES) and one thing starts to stand out — electronics manufacturers and distributors have fully embraced tablet computing. Just a few years after Apple introduced its first iPad, it seems as if every single company has...
