by Bruce Turkel | Oct 31, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Midcentury Modern is More Popular Than Ever.Midcentury modern is a style of architecture, interior design, and product and graphic design that was created from roughly 1933 to 1965. Its development was the work of architects and designers including George Nelson, Eero...
by Bruce Turkel | Jun 28, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Unintended Consequences. In my neighborhood — and probably yours too — there are new signs springing up everywhere. They feature a man bending over behind a dog under these words: “Pet waste transmits disease. Bag waste and clean up after your dog.” Apparently there’s...
by Bruce Turkel | Feb 1, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Building a better brand is like building a life. Both grow based on an ongoing series of conscious decisions, opportunistic occurrences, and reactions to unplanned events. Plus they both benefit (and potentially suffer) from a bit of luck and a lot of serendipity....
by Bruce Turkel | Jan 5, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Walk around Las Vegas’ Consumer Electronics Show (CES) and one thing starts to stand out — electronics manufacturers and distributors have fully embraced tablet computing. Just a few years after Apple introduced its first iPad, it seems as if every single company has...
by Bruce Turkel | Dec 15, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
The Australian company SAMS has been working to create a new wetsuit design to lessen the fear of shark attacks. SAMS (the company name is an acronym that stands for Shark Attack Mitigation Systems) says their designs have been optimized to effectively hide surfers...