by Bruce Turkel | Mar 7, 2011 | Uncategorized
Many people who make speeches and presentations think speaking is about communicating facts. Because they’ve read books on public speaking or have listened to the old three-step plan for making a presentation, “Tell them what you’re going to tell them, tell them, tell...
by Bruce Turkel | Jun 24, 2010 | Uncategorized
Maybe you’re like me, a relatively stressed out college educated boomer professional (remember when we were called yuppie scum?) trying to figure out how to run a business, a marriage, a family and a life in our exciting new world of tech connectivity, increased...
by Bruce Turkel | Aug 11, 2009 | Uncategorized
AdAge reported that Toyota is thinking of firing its ad agencies and doing everything in-house. My friend Andrew Jaffee has some interesting comments: Toyota spends $900 million in measured media in the U.S. alone, according to Nielsen. That means they’re...