3 Cheap Ways To Build Your Brand (Or Become Mayor).

A partner in a successful medical services company had a problem. Her business was undergoing a number of new competitive challenges as larger, national businesses had begun to market to her clients. Worse, they were offering genericized services at significantly...

How You Do Anything.

There are some random thoughts and memories playing pachinko inside my head while I’m writing this post. Are they disconnected electrical pulses or an unfolding route to somewhere specific? Let me try to connect the dots for you. Miami Beach Senior High School,...

What’s Even Better Than Being Lucky?

A revelation on luck from four different encounters: Number One: Last week I ran into Andy Bernstein, an old friend of mine from college. Andy and I only had a few minutes together in the elevator but we quickly reminisced about the fun we had in school and the few...

My eighteen mile run on Saturday

I usually try to write about branding and marketing related issues. Sometimes I’m able to tie those posts into chats about my morning runs at various hotels. Not this time. On Saturday I did my longest run to date and have come up with no business value at all....
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