by Bruce Turkel | Apr 29, 2013 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
When I walked downstairs to grab my mail today Shelly told me that I had “won the mail sweepstakes.” Sure enough, my mail slot held the biggest pile on any of the shelves. “Of course,” Shelly added, “most of it is junk.” But hidden amongst all the trash were three...
by Bruce Turkel | Nov 5, 2012 | Branding
Each day I get more than one hundred emails with titles like these:What’s Happening This Week at Shmegegge Meshuganah & Putz The XYZ Corporation’s Monthly Update, and MBHSCBA Newsletter – November 12, 2012 They went directly into my deleted spam...
by Bruce Turkel | Oct 29, 2012 | Branding, Keynote speaking
Thanks to all of our time-saving devices, today’s businessperson has less free time than ever. Still, there are times when your To-Do list is up to date – or at least under some degree of control – or you’ve got a few free minutes before your next...
by Bruce Turkel | Aug 13, 2012 | Branding
Every day I get emails from salesmen asking me to forward their note to the “proper person in my office” who handles whatever it is that they’re selling. I’ll bet you do too. Do they think we’re going to drop what we’re doing and bird-dog their...
by Bruce Turkel | Dec 20, 2011 | Uncategorized
In today’s social media-savvy world, one of the most important things you can do to increase your opportunities is to generate buzz. There are a number of activities you can undertake to increase your public perception and generate the kind of buzz that has the...