The Death of the Business Card

I’m sitting here in the mezzanine level of the Grand Ballroom in Collingswood, New Jersey, waiting for my turn to get up in front of the crowd and talk about Building Brand Value. It’s interesting to be in the balcony of this restored Scottish Rite temple watching the...

The Branding Transformation of Glen Beck

A year or so back, I was on the road somewhere and flipping through the channels on the TV in my hotel room when I came across a new FOX show featuring Glen Beck. I watched for a few minutes and while I didn’t agree with what Beck had to say, I thought he was...

THAT’S What I Wanted To Tell You About.

Last week I did a one hour interview on a local radio station. But that’s not what I want to tell you about. This week the program director of a national radio show asked if I had any samples of interviews I’d done he could listen to. But that’s not...

Fishing For New Business

I was talking to Mark, my new business guy, and he wanted to know if I respond to the new business leads I find with Google Alerts. When I told him I do, he asked what my success rate was. It didn’t take a second of thought to come up with the answer – almost...
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