by Bruce Turkel | Jun 14, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Jeff Bezos has a lot to teach us. It has now been three years since online retail visionary, Jeff Bezos, bought the Washington Post. On NPR this morning I heard about how the tech entrepreneur has changed the newspaper. There are lots of things Bezos has done, but...
by Bruce Turkel | May 16, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Do you know where good ideas come from? Don’t feel bad, I don’t either. Surprising, perhaps, considering I’m responsible for coming up with great ideas for our clients every single day. I know how to present ideas; I know how to sell ideas. And like the blind...
by Bruce Turkel | May 10, 2017 | Branding, Bruce Turkel, Marketing & Advertising
You know the old joke: Q: “How do you get to Carnegie Hall? A: “Practice, man, practice.” This joke was probably never funny but it was accurate. In the old days before the Internet was as common as sense is not, the ability to do something well was the best predictor...
by Bruce Turkel | May 2, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Lolly Daskal and The Leadership Gap Every day someone recommends a book I should read, a movie I should watch, a podcast I should hear. Boy, does it stress me out to have to add to my list of Must-Dos. Who has time to digest all this information? And if I do get...
by Bruce Turkel | Apr 25, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Self-Referencing Criteria You know the old story: Four blind Indian Fakirs are wandering down a path through the jungle when they bump into something blocking their way. The first Fakir grabs hold of what he thinks is a tree trunk. “We have wandered off the path into...