by Bruce Turkel | Mar 28, 2011 | Uncategorized
We’ve all heard the lies:“The Mercedes is paid for.” “I’ll call you in the morning.” “I’m from the IRS and I’m here to help.” “You may already be a winner.” But lately, thanks to the brave new world of online marketing, I’ve heard five new ones that are worth...
by Bruce Turkel | Mar 7, 2011 | Uncategorized
Many people who make speeches and presentations think speaking is about communicating facts. Because they’ve read books on public speaking or have listened to the old three-step plan for making a presentation, “Tell them what you’re going to tell them, tell them, tell...
by Bruce Turkel | Jan 23, 2011 | Uncategorized
In last Wednesday’s USA TODAY, there was an article titled, “Funeral homes discover new life.” It described a new trend across the country where traditional funeral homes are marketing their centers “not just as a place to mourn the dead, but as sites for events...
by Bruce Turkel | Jan 10, 2011 | Uncategorized
Technology has changed everything. And in last week’s blog post, The Five Rules for Creative Success in 2011, we talked about the five factors we’ll need to deal with in order to manage for results in the brave new world: 1 The Future Started Yesterday – Online...
by Bruce Turkel | Jan 3, 2011 | Uncategorized
Seems like many of the blogs I read just posted their best or worst of lists for 2010. I thought maybe it would be a little more useful to create a list of five important ideas for marketing success in 2011. 1 The Future Started Yesterday. When I speak on social media...
