by Bruce Turkel | Jul 4, 2011 | Uncategorized
A few weeks ago my mom recommended that my wife and I go to a restaurant she likes. She even gave us a voucher for the restaurant that she had purchased on Dealtificate, a couponing site similar in function to Groupon and others. She’d paid 20 dollars for $40 of food....
by Bruce Turkel | Jun 20, 2011 | Uncategorized
Twitter has forever changed the way people communicate because being limited to 140 characters forces writers to be succinct. Even if you dislike Twitter, you can thank it for forcing people to shorten their prose. As editor Arthur Polotnik wrote, “You write to...
by Bruce Turkel | Jun 13, 2011 | Uncategorized
I was a kid back in the dark ages of transistor radios. If a friend told me about a cool new song, I’d tune in to WQAM and wait until they played what I was waiting for. Usually it would take an hour or more if the song was hot. While I waited I’d get my cassette...
by Bruce Turkel | Jun 7, 2011 | Branding
According to web technologist Cameron Adams, a mashup is “a song created by blending two or more other songs.” In analog terms, a mashup is a musical collage made up of bits and pieces of other songs, sound effects, and audio files. But while you can look at a collage...
by Bruce Turkel | Mar 28, 2011 | Uncategorized
We’ve all heard the lies:“The Mercedes is paid for.” “I’ll call you in the morning.” “I’m from the IRS and I’m here to help.” “You may already be a winner.” But lately, thanks to the brave new world of online marketing, I’ve heard five new ones that are worth...