by Bruce Turkel | Nov 1, 2010 | Uncategorized
A couple of blog posts ago, I wrote about the opportunities of small ideas. How Internet technology (among other things) had made it easier and easier for entrepreneurially minded people to develop their concepts. We talked about the iPhone Scrabble game Words With...
by Bruce Turkel | Oct 19, 2010 | Uncategorized
I’m sitting here in the mezzanine level of the Grand Ballroom in Collingswood, New Jersey, waiting for my turn to get up in front of the crowd and talk about Building Brand Value. It’s interesting to be in the balcony of this restored Scottish Rite temple watching the...
by Bruce Turkel | Oct 11, 2010 | Uncategorized
I like to run. I don’t like to lift weights. That’s why I’m skinny and train for marathons instead of being big and buff. But this morning during my training run it occurred to me that the two sports have something very profound in common. Quite simply, there’s no...
by Bruce Turkel | Oct 6, 2010 | Branding, Marketing & Advertising
Do you know how to read musical notation? If you do, you know that when you’re reading music you’re actually reading at least two things simultaneously. Written music tells you what note to play and when to play it. Written language, on the other hand, only tells you...
by Bruce Turkel | Sep 27, 2010 | Uncategorized
In the last decade or so we’ve seen some phenomenal businesses and fortunes created on the Internet. But despite the opportunities, a lot of us have been standing on the sidelines, watching the online world pass us by. Just like sports fans that go to football games...