by Bruce Turkel | Oct 4, 2011 | Uncategorized
My daughter and I came home from Publix the other day with a trunk full of groceries. When we dumped the bags on the kitchen counter we realized we had forgotten the basil and almond paste. Whole Foods is a lot closer to our house than Publix, so we shot over there to...
by Bruce Turkel | Jul 27, 2010 | Uncategorized
After almost every punch line, a googly-eyed, sweating Rodney Dangerfield would tug at his tie and utter his famous line, “Awww, I don’t get no respect.” Seems to me the entire travel and tourism industry could do the same thing. Tourism is a trade that...
by Bruce Turkel | Jun 18, 2008 | Marketing & Advertising, Uncategorized
TURKEL’s new Miami campaign was featured on the front page of the Miami Herald recently. And although the story was brilliantly written by Doug Hanks, we thought we’d share some of the insight that made the campaign possible. Miami’s new positioning...
by Bruce Turkel | May 4, 2007 | Uncategorized
Yesterday was an historic day for supporters of fair elections in Florida and our nation.The Florida State Legislature has passed a bill to reform Florida’s faulty voting system. Read the Miami Herald Article here As posted a few days ago here, Turkel partnered...
by Bruce Turkel | Mar 21, 2007 | Branding, Marketing & Advertising
We sell Miami as the hippest, hottest, most fashion-conscious place in the world, using beautiful models dressed in beyond trendy fashions enjoying themselves in a variety of uniquely Miami settings. And it works — over the last three years Smith Travel has...
