by Bruce Turkel | Sep 30, 2025 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
The Minority Report of Advertising: How AI Is Transforming Out-of-Home Media The Future of Advertising Is AI-Driven Click HERE to watch: My brother sent me an article about AI’s growing role in media and advertising. One section focused on out-of-home...
by Bruce Turkel | Sep 2, 2025 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Why Great Performers Always Give More Than Expected What Brands Can Learn from Live Acts That Create Lasting Connections. Click HERE to watch: Why Great Performers Always Give More Than Expected Everyone expects you to deliver what you promised. That is the price of...
by Bruce Turkel | Aug 25, 2025 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Cracker Barrel’s Logo Backlash Isn’t the Point. Brand Responsibility Is. Why Responsible Rebrands Protect Customers, Employees, Shareholders, and Culture Click HERE to watch: Cracker Barrel’s Logo Backlash Isn’t the Point Cracker Barrel recently rolled out a rebrand...
by Bruce Turkel | Aug 19, 2025 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
MS NOW Rebrand: Why MSNBC Changed Its Name Inside the strategy behind MS NOW, the rebrand that signals survival, not style, for a media giant. Click HERE to watch: MS NOW Rebrand: Why MSNBC Changed Its Name MSNBC is changing its name. Here’s what happened, and why...
by Bruce Turkel | Aug 11, 2025 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Simplify Your Sales Message. Why Over-Explaining is Costing You Sales Stop Talking Yourself Out of Sales and Start Closing More Deals Click HERE to watch: The Power of Simplifying Your Sales Message I grew up in Miami Beach back when our TV menu had just four options:...