by Bruce Turkel | Oct 5, 2014 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Road warrior and brand expert Bruce Turkel travels as a competitive sport. The CEO and executive creative director of marketing consulting firm Turkel Brands travels lightest. by Robert Hackett @rhhackett OCTOBER 1, 2014, 10:00 AM EDT I travel almost every week,...
by Bruce Turkel | Jul 20, 2014 | Uncategorized
Sitting in the downstairs conference room of the gorgeous Condado Vanderbilt Hotel in San Juan, I would ordinarily be staring out the window at the crashing surf except that Martin Stoll, the brilliant and understated founder of social media consultancy Sparkloft...
by Bruce Turkel | Jun 9, 2014 | Branding, Keynote speaking, Marketing & Advertising
When my son was little, my wife got a call from his teacher. She was “very concerned” and wanted to schedule a parent-teacher conference right away. Of course we were very concerned too and rushed to the school, terrified of what we’d find out. Finally, after what...
by Bruce Turkel | Jun 1, 2014 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
If you’ve read my blog before you know I’m obsessed with traveling light. That’s because a minimalist mindset makes travel more enjoyable and stress-free. Also I believe there are only two kinds of luggage – carry-on and lost. I’ve written about this before, listing a...
by Bruce Turkel | Mar 23, 2014 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
A number of years ago I tried to figure out why our ad agency wasn’t quite as successful as I would have liked. It finally dawned on me that we had been trying to sell something our clients might not have been interested in buying. Quite simply, we were trying to sell...