by Bruce Turkel | Nov 24, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
This is a rant on the presentation of creativity and how it’s received by people who are not in the business of looking at new ideas. If you resemble any of these remarks—and you’ve sat with me lately—I’m sorry. It’s not you. It’s me. I WANT SOMETHING NO ONE’S EVER...
by Bruce Turkel | Nov 18, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Last week we were all shocked and horrified by the tragic news coming out of France — almost 150 innocent people killed during four different coordinated terrorist attacks throughout Paris. Just days earlier a suicide bomber detonated their vest in a café in Lebanon,...
by Bruce Turkel | Oct 26, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
When the little swimmer’s head ducked under the waves and didn’t pop right back up his grandmother started running towards the lifeguard station screaming, “My grandson’s drowning, my grandson’s drowning. Help! HELP!!” The strapping lifeguard scanned the ocean with...
by Bruce Turkel | Sep 27, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
By now everyone on the planet knows about Volkswagen’s troubles. Quite simply, Volkswagen knowingly and maliciously installed software in their “smart diesel” cars designed to provide false emissions readings to government testers around the world. Estimates are that...
by Bruce Turkel | Aug 25, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Traveling light is the perfect way to make your summer vacation plans as pleasant as possible. The less you carry, the less you have to worry about, and the easier it is to make likety-split decisions to follow your whims and hop on a standby flight, change hotels or...