The Five Biggest Lies in Business

We’ve all heard the lies:“The Mercedes is paid for.” “I’ll call you in the morning.” “I’m from the IRS and I’m here to help.” “You may already be a winner.” But lately, thanks to the brave new world of online marketing, I’ve heard five...

Can Millions Of Words Earn Millions Of Dollars?

It’s funny. Almost everywhere I read and listen, people are talking about the passive income that can be earned selling books and e-books online. Speakers at the National Speakers Association meetings speak about it; magazines such as FastCompany and Wired write...

Creating Something Out Of Nothing

At 5:45 last Sunday morning, I walked into the lobby of the Hilton Hotel on 53rd Street in Manhattan and joined the crowd getting ready to run the New York Marathon. I was amazed by the energy of groups of nylon-clad athletes waiting to head to Staten Island and the...

L’esprit de l’escalier

I was meeting with a potential client today and all they wanted to hear about was what we could do for them in Social Media. After answering their questions about Twitter, Facebook and Trip Advisor and showing them some of the successful SM programs we’ve run, I...

Graphic Interpretation in Chicago

Bruce just finished keynoting for the Illinois Governors Conference on Tourism in Chicago, and accompanying him on stage was an incredibly gifted graphic interpreter by the name of Brandy Agerbeck. What came out of their time together was unanimously agreed to be...
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