by Bruce Turkel | Aug 30, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value, Keynote speaking
How to Get More Business. My good friend Bob Bonnen wanted to grow his business. Besides being one of the nicest guys you’d ever want to meet, Bob is also an extremely talented and successful musician. Bob plays guitar and harmonica and sings at bars and resorts...
by Bruce Turkel | Aug 9, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value, Keynote speaking, Marketing & Advertising
The Value of Repurposing. Walking in Bozeman, Montana, I was reminded of the value of repurposing. In the middle of Main Street, I passed the “Rocking R Bar.” Other than the vintage neon sign, barstools, and portable heaters crowding the patio, a standout feature was...
by Bruce Turkel | Jul 14, 2021 | All About Them, Branding, Bruce Turkel, Is That All There Is?, Leadership
Will doing what you did before the pandemic get you where you want to go now, or should you try something new? And if your answer is a resounding “YES,” then what do you think you should try next? Please leave a comment and tell us — I’d love to hear from...
by Bruce Turkel | Jul 6, 2021 | All About Them, Branding, Bruce Turkel, Is That All There Is?, Leadership
Are you familiar with Cargo Cults? These groups of islanders were first noted in the South Pacific after their contact with allied military forces during WWII. The concept of Cargo Cults explains the reactions that isolated, pre-industrial island cultures that...
by Bruce Turkel | Apr 14, 2021 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE if you’d rather watch the video. It’s an interesting modern phenomenon – customers and collectors attach significant value to products and places that excelled in specific functions even though those same people place little value on those...