Sticks and Stones

Sticks and Stones

The advertising agency I worked at specialized in creating successful brands for residential real estate projects. We created advertising strategies, brand identity, and marketing and advertising for high-rises, gated communities, golf resorts, condominiums, and...
Refocus Your Content to Be All About Your Clients

Refocus Your Content to Be All About Your Clients

BY BRUCE TURKEL, CPAE It’s funny. We spend so much time online that it’s become second nature. As a result, we’ve become incredibly dismissive of any website that doesn’t react in exactly the way we want. Photos load too slowly? We’re out of here. Images look bad on...
Political Meme

Political Meme

The other morning I paged through my Instagram feed and stumbled across a political meme I disagreed with. It was a from a guy I’ll call “Ferrari Frank 345” (FF345).  Besides advocating a position clearly counter to my own, FF345’s post was mean-spirited, vulgar, and...
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