by Bruce Turkel | Aug 3, 2007 | Branding
VIA NY Daily NewsThe U.S. military should improve its public image in Iraq and Afghanistan by using consumer-marketing strategies and focusing on the needs of civilians, according to a study for the Pentagon by the Rand Corp.The Bush administration is seeking ways to...
by Bruce Turkel | Aug 3, 2007 | Branding
by Bruce Turkel | Aug 3, 2007 | Branding
The United States exports culture and branding yet we’ve never marketed our own country very well. We never tell our great story and instead let visitors get all the bad news from the media. Now the State Department has contracted Disney to create Walt Disney Co.’s...
by Bruce Turkel | Aug 1, 2007 | Branding
Second Life may be on second life support but there’s a new contender in the wings. Believe it or not, Barbie Girls is on the way to becoming the one of the largest virtual communities in the world. Second Life took over three years to reach one million users....
by Bruce Turkel | Jul 17, 2007 | Branding
Click on the photo above to take a quick look at this video of retouched photographs and think about how this affects the world of brand marketing.
by Bruce Turkel | Jul 5, 2007 | Branding
My friend Mel Roth sent me these. Can you believe this stuff actually ran?