by Bruce Turkel | Nov 2, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE to watch video. Let’s talk about repetition and learning. Intel did it. And then they did it over and over and over again. They tacked a few seconds on the end of almost every major computer company’s TV ads with a directive to buy a computer...
by Bruce Turkel | Oct 25, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE to watch video. What Time Is It Really? Today you and I carry around a magical gizmo crafted from silicon and glass that does almost everything we can imagine. Besides serving as a telephone, our cellular devices work as flashlights, typewriters, credit...
by Bruce Turkel | Oct 18, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value, Keynote speaking
Click HERE to watch video. Actions Have Consequences. The coincidence was terrific. My daughter Aliana’s senior project critique was scheduled on Friday, and I had a free day in Western Massachusetts on that same day between speaking gigs in Boston and Albany. I...
by Bruce Turkel | Oct 11, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value, Keynote speaking
Click HERE to watch video. Using Your Best Gifts at Their Highest Value. We had just finished pitching the new client in Buenos Aires and were getting back in the car to return to my hotel. After we closed the doors, I let out a whoop. “Congratulations Buddy…” I said...
by Bruce Turkel | Oct 4, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value, Keynote speaking
Click HERE to watch video. How to Overcome Sales Objections. I recently started reaching out to fill my upcoming Strategic RoundTable, CEOnly. As you might imagine, I’m hearing lots of reasons why people WANT to participate but just aren’t ready to do it...
by Bruce Turkel | Sep 27, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value, Keynote speaking
Click HERE to watch video. How to do Things Better June marked the 15th anniversary of this blog. These weekly notes started in 2007, and I have not missed a Wednesday post in all those years since. Because of the longevity and consistency of this blog, a number of...
