by Bruce Turkel | Mar 26, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video Sales Made Easy 1 Last week's conversation on simplicity inspired so many comments and likes on Social Media that I think it's worth continuing. Leonardo da Vinci wrote, “Simplicity is the ultimate sophistication.” Confucius said, “Life...
by Bruce Turkel | Mar 19, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video The Power of Simplicity Many years ago, I was sitting in an office with a tattooed art director dressed in Hell's Angel denim, leather, and chrome long before it was fashionable. Despite his intimidating appearance, he was fiercely...
by Bruce Turkel | Jan 16, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video Sadness or Euphoria? Billy Joel is one of the greatest songwriters in modern American music. In my book, Joel stands tall alongside Stevie Wonder, James Taylor, Carole King, Jackson Brown, Bob Dylan, Paul Simon, Smokey Robinson, and Bruce...
by Bruce Turkel | Jan 2, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
How I learned about treating customers with respect. Years and years ago, I came up with a brilliant idea for attracting new business. In my daily scouring of newspapers, magazines, and other media (thankfully, this was before the Internet), I'd look for advertising...
by Bruce Turkel | Oct 31, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video Which is Better, Direct Response or Branding? Take a minute to think about billboards… You're driving down the highway when you look up and see one of those big signs. Before you can even stop yourself, you've already consumed its...