The Greatest Blogger of the 16th-Century

Depending on when you started reading this blog it may or may not be obvious to you that it’s an experimental and constantly evolving work-in-progress. When I started the blog in August of ‘06, I had no idea what I was doing. I knew that I wanted to begin a dialog and...

Life or Death Direct Marketing

In the great world of marketing there are many subsets of practices and practitioners. Advertising, branding, promotions, public relations, and online marketing are perhaps the most widely known but there are lots of others. Theoretically they’re all concerned with...

Not Just Mad Men

The Miami International University of Art and Design presented a panel discussion on the Golden Age of Advertising as part of a exhibit loaned from the Hartman Center for Sales at Duke University Libraries, Not Just Mad Men. The panel  featured Barry Zaid formerly of...

The Boomers Shall Inherit the Earth.

Between now and 2014, 10 Boomers will turn 50 years old every minute. By 2030, 20% of Americans will be 65+. What’s most remarkable is that most of them will live at least 25 years more, creating the largest and wealthiest generation in the history of the United...
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