Who’d of Thunk It? PART II

From the New York Times: FOR generations, advertising interrupted the entertainment that Americans wanted to read, hear or watch. Now, in a turnabout, advertising is increasingly being presented as entertainment — and surprisingly, the idea of all ads, all the time,...

More Paint Cans

Silver at the Cannes Lions 2007 for outdoor. Ads for the World Wildlife Fund Spain (WWF/Adena). Advertising Agency: Contrapunto, Madrid, Spain Executive Creative Director: Antonio Montero Creative Directors: Jaime Chavarri, Ivan de Dios Copywriter: Jaime Chavarri Art...

The Future of Advertising

We all know that advertising is changing. The question is how.BBDO’s client, Judy Hu from GE warns agencies: “I would say the biggest challenge is that if you ignore technological change your client will find another agency who doesn’t.”Listen...
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