by Bruce Turkel | Nov 22, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE to watch video. Are You Answering the Question Nobody’s Asking? I was. And – dagnabbit – I’m a marketing guy. I should know better. For years I’ve been selling myself as a branding speaker. After all, I helped build brands for companies including AmEx,...
by Bruce Turkel | Nov 2, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE to watch video. Let’s talk about repetition and learning. Intel did it. And then they did it over and over and over again. They tacked a few seconds on the end of almost every major computer company’s TV ads with a directive to buy a computer with...
by Bruce Turkel | Sep 12, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?, Keynote speaking, Marketing & Advertising
Click HERE to watch video. Four Things That Matter. Picture this: Your car. A dark desolate highway. A flat tire. Your trunk, open wide. No jack. You and your loved ones are standing on the side of the road, trying to shield yourselves from the hot slipstream shooting...
by Bruce Turkel | Aug 9, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value, Keynote speaking, Marketing & Advertising
The Value of Repurposing. Walking in Bozeman, Montana, I was reminded of the value of repurposing. In the middle of Main Street, I passed the “Rocking R Bar.” Other than the vintage neon sign, barstools, and portable heaters crowding the patio, a standout feature was...
by Bruce Turkel | Aug 1, 2022 | All About Them, Bruce Turkel, Keynote speaking
Click HERE to watch video. How to be Creative. The visual light spectrum is made up of seven colors: violet, indigo, blue, green, yellow, orange, and red. Of course, there are an infinite number of variations, but every rainbow you’ve ever stared up at covers...
