by Bruce Turkel | Mar 15, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE to watch video. How To Build a Blog When I started to build a blog almost 15 years ago, I said it was a journey we were taking together. I was going to learn to blog, and I hoped you’d accompany me. I also said I would be transparent about what I was...
by Bruce Turkel | Mar 22, 2020 | Branding, Building Brand Value
People To Help You Cope With the Coronavirus Crises. The Coronavirus outbreak has given new meaning to the term, “It’s not what you know, it’s who you know.” And thanks to Coronavirus we’re all dealing with the “new normal.” But pretty soon...
by Bruce Turkel | Jan 23, 2019 | Marketing & Advertising, Uncategorized
If you’ve consumed any popular culture at all, you’ve probably seen some of the brouhaha Gillette‘s new ad calling out Toxic Masculinity. The commercial appealed to men to ‘be better,’ over scenes of boys wrestling at a BBQ, men lewdly...
by Bruce Turkel | Jan 31, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
The Brand Battlefield The Trump administration banned immigration from seven predominately Muslim countries. Two days later Starbucks‘ chairman and chief executive officer, Howard Schultz, marched onto the brand battlefield and promised the company will hire...
by Bruce Turkel | May 3, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Did I Do the Right Thing? Last week I posted a blog entitled, Prince – The Brand. The article summarized Prince’s career and then talked about his brand developed across the 40+ years Prince was in the music business. My simple point was that even though...
