by Bruce Turkel | May 6, 2020 | All About Them, Building Brand Value
Coronavirus and the Tyranny of Seamlessness. Ironically enough, one of the most important aspects to shooting good video is the audio. I’ve learned that viewers will put up with fuzzy shots or shaky images, but if the sound is bad or hard to hear, they’ll sign off...
by Bruce Turkel | Apr 15, 2020 | Uncategorized
Don’t Watch That, Watch This. Marketing in the Days of Coronavirus. We think the movie Babe did it. Because when our daughter Ali was only eight-years old she announced that she wouldn’t eat anything if it meant killing animals. And at sixteen she became a committed...
by marketing.bruceturkel | Dec 31, 2019 | Keynote speaking
Depending on when you read this post, it’s either New Year’s Day, about to be New Year’s Day, or a day or two past New Year’s Day. That simply depends on when Amazon Web Services’ algorithm chose to send you this email and when you chose to open it and read it....
by marketing.bruceturkel | May 22, 2019 | Branding
Your kids can’t tell time. Did you know that? Really, they can’t tell time. Don’t believe me? Test them some time. Wait until you’re in a room with an analog clock and a teenager or a twenty-something. Tell them they can’t look at their phone and then ask them the...
by marketing.bruceturkel | May 8, 2019 | Branding, Bruce Turkel, Building Brand Value
At first, I wanted to cry. Three of my longtime readers unsubscribed from my blog this week. I didn’t know which of their notes was more cutting. One simply wrote, “delete me from your mailing list.” “Mailing list?” “Delete me from your MAILING LIST?” Is that all...
