by Bruce Turkel | Oct 6, 2009 | Uncategorized
Steve Spalding suggests that 80% of People Quietly Despise Their Lives. Are you among them? Via: https://howtosplitanatom.com/news/80-of-people-quietly-despise-their-lives/ This isn’t a statistic tic, it’s a casual observation based on talking to way more people about...
by Bruce Turkel | Sep 22, 2009 | Uncategorized
This speaks to the current POV that agencies who focus solely on brand building and marketing will have a hard time growing their business. Clients realize they can now do much of the marketing heavy lifting themselves — and very cheaply. Agencies who focus on...
by Bruce Turkel | Aug 11, 2009 | Uncategorized
AdAge reported that Toyota is thinking of firing its ad agencies and doing everything in-house. My friend Andrew Jaffee has some interesting comments: Toyota spends $900 million in measured media in the U.S. alone, according to Nielsen. That means they’re...
by Bruce Turkel | May 29, 2009 | Uncategorized
Vanessa Horwell is Chief Visibility Officer at ThinkInk. Vanessa works with companies in the U.S., UK and Europe to improve their visibility through strategic public relations and new media channels. Her views here are excerpted from an article she wrote in Mobile...
by Bruce Turkel | May 27, 2009 | Uncategorized
Via: Owen Frager With Facebook, LinkedIn and Twitter becoming your defacto resume, and shaping the image how most will perceive you, our friend Jay Berkowitz shares a great read from the Brand Building Blog. To make it simple, branding yourself is about letting...