by Bruce Turkel | Jun 19, 2018 | All About Them, Building Brand Value
A very nice email popped up on my laptop the other day. It was from a woman who had heard me speak at a recent conference and wanted to update me on what she’d done with the ideas I presented. Here’s what she wrote (I changed a few words to make sure her identity...
by Bruce Turkel | Jun 11, 2018 | Leadership, Marketing & Advertising
Lots of people have trouble writing.I guess that’s why folks often ask me how I’m able to write books and blog posts. Apparently, they think there’s some undisclosed magic, some professional insight, that’ll unlock access to their inner author. If you’ve tried to blog...
by Bruce Turkel | Mar 14, 2018 | Branding
Metaphors and allegories are often great ways to make complicated examples simple. In Plato’s “The Allegory of the Cave,” the philosopher used the idea of prisoners chained to a wall and seeing only the shadows of other people to express the concept of actual and...
by Bruce Turkel | Sep 5, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
We’ve spent the last few weeks talking about my four-word rules for business success. My goal remains simple: I want to give you easy to implement tools, tactics, and techniques to make your business better. Each rule is only four words long because often that’s all...
by Bruce Turkel | Aug 15, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Make Business Simple – My Four-Word Rules For Success. #7 in a series.We’ve spent the last few weeks talking about my four-word rules for business success. My goal remains simple: I want to give you easy to implement tools, tactics, and techniques to make your...
