by Bruce Turkel | Jul 18, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?, Keynote speaking, Marketing & Advertising
Click HERE to watch video. Recently CNN International called and invited me to be on-air to discuss subscription services and the increasingly tough economic environment that’s starting to hit consumers, causing purchasing decisions to shift. They said they were keen...
by Bruce Turkel | Jun 28, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?, Keynote speaking, Marketing & Advertising
Click HERE to watch video. Partisan Words The rain chattering on our metal roof woke me up even earlier than usual. When it stopped, I dragged myself out of bed, brewed a pot of espresso, and took the dogs out for a walk. Even doing all that, I still showed up at the...
by Bruce Turkel | Nov 18, 2020 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?, Marketing & Advertising
There’s an old line in the classic car business worth thinking about: “Don’t buy the car, buy the seller. ” Its meaning should be obvious. And it is only becoming more important now thanks to emerging technologies and the Covid crisis. People are buying collector cars...
by Bruce Turkel | Feb 25, 2020 | Keynote speaking
In the New York Times article “My Piece of the American Id” the author poignantly points out the way she’s been mistreated as a black woman in the United States. As the author says, “Like all people of color, I’ve been on the receiving end of racial microaggressions...
by marketing.bruceturkel | Mar 20, 2019 | Building Brand Value
Last week I received an email from my friend Randy. Over time I’ve been helping Randy with his business: “Hey Bruce, I got a call from a potential client yesterday. He had been referred by someone I didn’t recognize. That person must have known of me thanks to my...
