by Bruce Turkel | Mar 7, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Turning liabilities into assets. I’ve talked about it many times right here. Every four years we get the opportunity to watch the most important branding contest anywhere. And if we can just pry off our partisan hats for a little while we can really learn from the...
by Bruce Turkel | Nov 18, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Last week we were all shocked and horrified by the tragic news coming out of France — almost 150 innocent people killed during four different coordinated terrorist attacks throughout Paris. Just days earlier a suicide bomber detonated their vest in a café in Lebanon,...
by Bruce Turkel | Jul 21, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Frank Kiick was one of the best-dressed men I ever met. His shirts and suits were always immaculate and precisely tailored to fit his lanky frame. His beard was perfectly trimmed and he always got his accessories – tie, cufflinks, watch, shoes – just right. So imagine...
by Bruce Turkel | Jul 13, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Seems like everywhere you look our heroes are falling faster than Icarus on his pyrotechnic plunge.Donald Trump is a racist. Bill Clinton is a perjurer. Oscar Pistorius is a murderer. Lindsay Lohan is an addict. Bill Cosby is most likely a rapist. I could go on and on...
by Bruce Turkel | Mar 9, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
925<247365 2,400 years ago Socrates said, “ὁ δὲ ἀνεξέταστος βίος οὐ βιωτὸς ἀνθρώπῳ.” (For those few of you who don’t read Greek, Socrates’ statement translates to something like, “The unexamined life is not worth living.”) Thanks to the computer’s limitless ability...