by Bruce Turkel | Mar 22, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Redefine Your Dreams Sometime in the early 2000’s, Dr. William Werther was chatting with my father. Bill was telling my dad that his greatest goal in life was to be a philanthropist. And even though Dr. Werther knew that he had helped scores of students...
by Bruce Turkel | Mar 7, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Job Opportunities for Millennials and More Are you looking for job opportunities? You probably don’t need me to tell you that for certain groups these are unprecedented economic times. Our children are the first generation in living memory predicted not to do...
by Bruce Turkel | Sep 9, 2016 | All About Them, Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Today it’s time to talk about the third P of creating an All About Them brand, positioning. After all, once you’ve dealt with Price and Product, it’s important to understand what your product stands for. Here’s what your product doesn’t...
by Bruce Turkel | Aug 8, 2016 | All About Them, Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Write a Book. My mom has lived on Miami Beach since before I was born. She still lives less than a mile from where I grew up. Every few weeks my mom gets together with her friends and goes to lunch or to the botanical gardens. The friends have known each other – and...
by Bruce Turkel | Jan 25, 2016 | Uncategorized
Choose Your Brand. Have you felt the inexorable forces pulling at you lately? While the potential and promise of new technology is pulling us into the gleaming future the most base and brutal forces are trying to drag us back into the dark ages. Startling new advances...