by Bruce Turkel | Jan 25, 2016 | Uncategorized
Choose Your Brand. Have you felt the inexorable forces pulling at you lately? While the potential and promise of new technology is pulling us into the gleaming future the most base and brutal forces are trying to drag us back into the dark ages. Startling new advances...
by Bruce Turkel | Oct 12, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Sometime near the end of seventh grade I got my first report card with all As. This had never happened before because of my abysmal performance in phys. ed. It would never happen again because along with pimples and puberty, eighth grade introduced me to the...
by Bruce Turkel | Jul 21, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Frank Kiick was one of the best-dressed men I ever met. His shirts and suits were always immaculate and precisely tailored to fit his lanky frame. His beard was perfectly trimmed and he always got his accessories – tie, cufflinks, watch, shoes – just right. So imagine...
by Bruce Turkel | Jun 16, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Dear Jeb, A few weeks ago I wrote a post evaluating the logos of most of the candidates for president, Marco Rubio, Rand Paul, Ted Cruz, and Hillary Clinton. All but one of the logos got low votes. I was expecting better from you, Jeb. Let me explain: Yesterday Jeb...
by Bruce Turkel | Feb 2, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
When I went to elementary school on Miami Beach there were just four or five African-American kids in our group. I remember this only because I found out later that there were very few black families living on South Beach and the kids in our class were the children of...