by Bruce Turkel | Feb 2, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?
Click HERE to watch the video. Neil Young told Spotify that if they didn’t remove Joe Rogan’s podcast from their service, they could no longer carry his music. Within a day or two, Joni Mitchell and Nils Lofgren followed suit. By the time you read this, I’m sure other...
by Bruce Turkel | Nov 30, 2021 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?
Click HERE to watch the video. If you’re like most people I know, this month feels a whole lot different than the last 20 or so months, doesn’t it? Businesses are reopening. People are heading out on vacations. Clients are suddenly interested in talking again....
by Bruce Turkel | Jun 2, 2021 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE if you’d rather watch the video. Think of a time when you felt 100% alive and undistracted – a time when you were really in the zone. Chances are that it was when you were completely focused in the moment on something external; someone on or something else...
by Bruce Turkel | Apr 27, 2021 | All About Them, Branding, Building Brand Value, Marketing & Advertising, Sales
As Individual As You Are… Click HERE if you’d rather watch the video. Porsche has been building their iconic 911 sportscar since 1964. That’s more years than any other car in current production. In 2017 Porsche built their one millionth 911. Today that one model...
by Bruce Turkel | Apr 14, 2021 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE if you’d rather watch the video. It’s an interesting modern phenomenon – customers and collectors attach significant value to products and places that excelled in specific functions even though those same people place little value on those...
