by Bruce Turkel | Jan 17, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE to watch video. How to Increase Your Value. I spoke at a conference a few weeks ago. The theme of my talk was “How to increase your value.” When I was done, someone came up to me with their hand outstretched and a big smile on their face. “My company needs...
by Bruce Turkel | Dec 26, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE to watch video. Smile Sir Charlie Chaplin wrote the melody for the tune Smile in 1936 for the film Modern Times. The lyrics weren’t added until 1954. Since then, the song has become a popular standard of the classic song book, recorded by everyone from Nat...
by Bruce Turkel | Nov 29, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE to watch video. Are you living for the weekend? The other morning, I hopped into an elevator and hit number 27 on the way up to a meeting. I looked over and saw one of the people I was going to meet standing in the elevator behind me. “Good morning.” I said...
by Bruce Turkel | Nov 22, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE to watch video. Are You Answering the Question Nobody’s Asking? I was. And – dagnabbit – I’m a marketing guy. I should know better. For years I’ve been selling myself as a branding speaker. After all, I helped build brands for companies including AmEx,...
by Bruce Turkel | Nov 15, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE to watch video. Knowledge is Power. Really? We’ve all heard that “knowledge is power.” We all know that the key to gaining knowledge is to gather information. And in today’s world of big data, we all know that gathering information is easier than ever. But...
