by Bruce Turkel | Apr 30, 2007 | Uncategorized
Partner Salience Moderates Roller-Coaster-Induced Excitation Transfer(or, Roller Coasters make you hot.) Cindy M. Meston, Ph.D and Penny F. Frohlich, M.A. Very technical reading but quite worthwhile if you market a theme park OR if you’re looking for love. “This study...
by Bruce Turkel | Apr 28, 2007 | Uncategorized
We just completed a new spot to tell Floridians about the problems with touch-screen voting machines. It’s connected to a web splash page — CountAllVotes.com — that allows viewers to instantly send their opinion to Florida’s legislators. Take a...
by Bruce Turkel | Apr 26, 2007 | Keynote speaking
Click on the members above to see how the foundation is promoting the culinary arts
by Bruce Turkel | Apr 26, 2007 | Branding
In an interesting combination of advertising and social commentary, Nike has plunged bravely into the Don Imus controversey. Although the company takes the high road, it will be interesting to see what (if any) the response will be with consumers and throughout the...
by Bruce Turkel | Apr 24, 2007 | Uncategorized
If you care about how destinations market themselves, you’ll find this article from the Chicago Tribune very interesting. Of course, our Miami client is prominently featured. By Alfred Borcover Special to the Tribune Published April 15, 2007 With billions of...
