by Bruce Turkel | Jun 13, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Brand Motivation – Do You Know Yours? We’ve spent a lot of time talking about brands and how to build them. What I’m finding is that in order to create a good brand for our clients, we find it important to understand their brand motivation. In other words, why do so...
by Bruce Turkel | Oct 6, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
From the September 2015 issue of Men’s Journal: “In a new Danish study, recreational runners who ran 10 miles per hour versus a slow jog of five miles per hour put 80 percent less stress on their knees. ‘Although running faster increases the load on your knee with...
by Bruce Turkel | Sep 8, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Do you have a business idea that you think about incessantly? Do you noodle it around until you’ve looked at it from every possible angle? Do you obsess over every detail, agonize over every possible eventuality? Or maybe you already run a business or a division or a...
by Bruce Turkel | Apr 13, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
We lost a great big piece of business. We lost a great big piece of business we should have won. The relationship started really well. We know the travel and tourism industry inside and out. We had exquisite experience and were able to demonstrate the great results we...
by Bruce Turkel | Mar 9, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
925<247365 2,400 years ago Socrates said, “ὁ δὲ ἀνεξέταστος βίος οὐ βιωτὸς ἀνθρώπῳ.” (For those few of you who don’t read Greek, Socrates’ statement translates to something like, “The unexamined life is not worth living.”) Thanks to the computer’s limitless ability...