by Bruce Turkel | Jun 7, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch video. Is Santos a Synonym for Lying? In the movie Catch Me If You Can, Leonardo DiCaprio’s character Frank Abagnale Jr., was a con man who made believe he was a Pan Am pilot, a doctor, and a prosecutor. In The Talented Mr. Ripley, Matt...
by Bruce Turkel | Dec 20, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE to watch video. Is Elon Musk Destroying Tesla’s Brand? Quick. How many auto company CEOs can you name? Chances are you came up with a few dead ones – Henry Ford, Ferdinand Porsche, Enzo Ferrari, and Lee Iacocca – and only one live one – Elon Musk, CEO...
by Bruce Turkel | Jun 28, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?, Keynote speaking, Marketing & Advertising
Click HERE to watch video. Partisan Words The rain chattering on our metal roof woke me up even earlier than usual. When it stopped, I dragged myself out of bed, brewed a pot of espresso, and took the dogs out for a walk. Even doing all that, I still showed up at the...
by Bruce Turkel | Oct 6, 2020 | All About Them, Branding, Building Brand Value, Is That All There Is?, Marketing & Advertising, Uncategorized
Years ago a good friend of mine was invited to speak at one of those big motivational speaker events. You know the kind – the ones that advertise celebrity speakers such as George W. Bush, Mr. T, and some famous Southern college football coach. They set the admission...
by Bruce Turkel | May 8, 2018 | Branding
I was on a FOX Business interview when the anchor, Melissa Francis, ran a little role-playing exercise with me: “It’s three o’clock in the morning and your phone rings. It’s the Republican Party and they want to know what they can do to change...
