by Bruce Turkel | Sep 6, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?, Keynote speaking, Marketing & Advertising
Click HERE to watch video. What is the opposite of instant gratification? When I was a kid back in the dark ages of transistor radios there was no instant gratification. If a friend told me about a cool new song I had to hear, I'd tune in to WQAM and wait at least an...
by Bruce Turkel | Aug 15, 2022 | Bruce Turkel, Leadership, Marketing & Advertising
Click HERE to watch video. How to Make Everything Better. Want to know how to make everything better? Remember these five simple words: The Gallery Makes the Art. In 1942 Pablo Picasso attached an old bicycle seat to a set of rusty handlebars. The assembly was...
by Bruce Turkel | May 10, 2021 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE if you'd rather watch the video. Are you fully vaxxed yet? Now that more than 30% of American adults have been fully vaccinated, life here slowly seems to be returning to some semblance of normal. Restaurants are filling up, people are...
by Bruce Turkel | Dec 16, 2020 | All About Them, Bruce Turkel, Uncategorized
There's an old story about the two footwear salespeople who were sent to a tropical island: After spending a day walking around the island looking for opportunities, the first salesperson emailed the home office: “Sending my samples back ASAP. No one here wears...
by Bruce Turkel | Jun 30, 2020 | Branding, Leadership, Marketing & Advertising
Berry Gordy Jr., founder of Motown Records, was a notoriously mercurial and mercenary businessman. Although Gordy was responsible for some of the most powerful, popular, and passionate R&B and soul music ever created, the stories of him making musical decisions...