by Bruce Turkel | Jun 9, 2026 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Messaging for Democrats, Comedians, and Brands Why plain language builds trust, why jargon creates distance, and why audiences respond to messaging that sounds human. Click HERE to watch: Messaging for Democrats, Comedians, and Brands I recently read a piece in...
by Bruce Turkel | Jun 2, 2026 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Ferrari’s New Luce Proves That Innovation Is Not a Popularity Contest Why breakthrough ideas rarely win immediate approval. Click HERE to watch: Ferrari’s New Luce Proves Innovation Is Not a Popularity Contest Why breakthrough ideas rarely win immediate approval...
by Bruce Turkel | Aug 27, 2012 | Branding
There are some random thoughts and memories playing pachinko inside my head while I’m writing this post. Are they disconnected electrical pulses or an unfolding route to somewhere specific? Let me try to connect the dots for you. Miami Beach Senior High School, 1974,...
