by Bruce Turkel | Feb 18, 2025 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch: Strategy versus Tactics: The Secret Behind Success in Branding and Messaging. Why Great Writing, Messaging, and Storytelling Matter More Than Performance Thanks to Strategy versus Tactics, Writing Is Everything. Did You Watch SNL’s 50th...
by Bruce Turkel | Dec 26, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video Scratches, scrapes, scars, and scuffs Regular readers of this blog know I’m an unabashed car fanatic. A good buddy of mine (whose passions run to full-bodied cabernets) once told me, “I’ve never met a wine I didn’t love...
by Bruce Turkel | Jul 25, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch video. The World’s Shortest Story It was said that Ernest Hemingway once made a bet that he could write the world’s shortest story. It would be a tearjerker of a tale only six words long. His six-word story was, “For Sale: Baby shoes,...
by Bruce Turkel | Aug 17, 2021 | Is That All There Is?, Leadership
The afternoon of June 27, 2018 marked the start of a new adventure for me. That’s when I first sat down at a blank screen and started writing the book that would ultimately change my life. I had had lunch with an old friend that morning. Our conversation...
by marketing.bruceturkel | Jul 24, 2019 | Branding, Building Brand Value
Regular readers of this blog know I’m an unabashed car fanatic. As a good buddy of mine (whose passions run to full-bodied cabernets) once told me, “I have a friend who says I’ve never met a wine I didn’t love for some particular nuance or reason. I...