Speaking - Bruce Turkel

Speaking

You Cannot Square A Circle.

You Cannot Square A Circle.

Are you presenting your brand, your business, and yourself in simple terms that your customers can understand? Or are you wrapping yourself in acres of tiresome talk? Are you using big words when small ones will do? Are you using long rationalizations when simple examples offer more clarity? Are you writing an SAT essay when you should be tweeting a competitive advantage? If you are, you are squaring the circle.

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