by Bruce Turkel | Dec 12, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video Do what I say, not what I do When my sister and I were little, maybe eight and ten years old, we were sitting in the kid's service in Temple. That day, the Rabbi's sermon was about where kids could find God. The rabbi explained that some...
by Bruce Turkel | Nov 28, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video The Value of Diplomacy I was traveling from one speaking gig in Michigan to another at a rustic resort in upstate Wisconsin. The quick flight between the speech venues was from one tiny regional airport to another. We passengers were...
by Bruce Turkel | Oct 2, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video What's the best way to get hired? Anyone directly involved in sales, marketing, leadership, or customer service, as well as anyone who produces art, music, professional services, or any other commercial product or service, has asked...
by Bruce Turkel | Jul 5, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch video. Customer Service. Less than 20 years ago, the key to selling yourself and demonstrating good customer service was to promote how great you were. After all, if you didn't blow your own horn, who would? Selling yourself was the only way anyone...
by Bruce Turkel | Jun 11, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch video. Where do you get mangoes? And what does that have to do with marketing management? There's a common saying in Miami: “People who buy mangoes in the grocery store have no friends.” If you're not from here, that might not make any sense. But...