by Bruce Turkel | Feb 22, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
How do you build a brand? A few years ago I sat in the audience at a Florida Governor’s Conference on Tourism. The keynote speaker was Tim Sanders and I was captivated by his presentation. Tim was the former chief solutions officer at Yahoo! and shared his...
by Bruce Turkel | Feb 15, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Deadpool, the new movie staring Ryan Reynolds as the potty-mouthed superhero, has broken box office records with $135 million in ticket sales after only three days in theaters. The movie was expected to earn only $80 million over the Valentine’s Day weekend but...
by Bruce Turkel | Feb 2, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
It is said that if the only tool you have is a hammer, every solution looks like a nail. That suggests that as a branding guy I would look to answer questions and solve problems through a prism of branding and marketing know-how. If we can take our partisan hats off...
by Bruce Turkel | Jan 11, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
David Bowie passed away on Sunday at the age of 69. And even if you didn’t really know him, you just lost a vital role model. Bowie was a lot of things: Musician. Rock star. Fashion plate. Gender identity activist. Businessman. Songwriter. Record producer....
by Bruce Turkel | Dec 15, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
The Australian company SAMS has been working to create a new wetsuit design to lessen the fear of shark attacks. SAMS (the company name is an acronym that stands for Shark Attack Mitigation Systems) says their designs have been optimized to effectively hide surfers...