by Bruce Turkel | Jan 2, 2018 | Branding, Bruce Turkel, Keynote speaking, Leadership, Marketing & Advertising
Retail purchases used to be made in bricks and mortar stores. Today, more and more sales are made online. Politicians and celebrities used to communicate with voters through press secretaries, publicists, and multi-level public relations. Today, more and more of them...
by Bruce Turkel | Nov 20, 2017 | Branding, Keynote speaking, Leadership, Marketing & Advertising
Recently my very successful speaker friend Bill was invited to do a TED talk. He reached out to me to find out how I had enjoyed the experience and what specific recommendations I might have for him. After answering his questions, I directed him to my TEDx talk so he...
by Bruce Turkel | Nov 14, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Twelve people are sitting around a conference room littered with two days’ worth of empty coffee cups and water bottles, plus enough USB chargers to open an Apple Store. Our Mastermind is coming to an end. We’re busy tying up some loose ends and handing out...
by Bruce Turkel | Oct 31, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
The Rarified Results of Moving from an Organization to a Destination. A few years before my agency started marketing Miami, Time Magazine featured the city under the headline “Paradise Lost.” In September 2017 Miami International Airport reported record monthly...
by Bruce Turkel | Oct 10, 2017 | Branding, Keynote speaking, Marketing & Advertising
Two weeks ago I posted a blog about an 82-year old Fireman named Bob and how Hurricane Irma left him homeless. Along with the post I included a link to a GoFundMe site to raise money to help Bob rebuild his home. Although I’ve used social media very successfully to...
