What Do Baby Boomers Want, Anyway? | Bruce Turkel

Maybe you’re like me, a relatively stressed out college educated boomer professional (remember when we were called yuppie scum?) trying to figure out how to run a business, a marriage, a family and a life in our exciting new world of tech connectivity, increased expectations, and reduced property values.
Scarffing down a quick bite of lunch between stacked meetings the other day, I realized that more than anything else my current life requires three things:

Elvis Costello’s Peace, Love and Understanding? Hardly.

Warren Zevon’s Lawyers, Guns and Money? No to at least two out of three.

Cher’s Gypsies, Tramps and Thieves? C’mon, it wasn’t even a good song.

No, the three things I find myself looking for as I race through airports and juggle meetings are outlets, WiFi, and bathrooms.

Seems like the devices I need to run my business, my life and this blog always need to be recharged and there’s never a free outlet around when you need one. Staying in touch with my family, friends, clients and employees requires constant bandwidth and I can suck up as much computer capacity as I can find. Most pressing, my 50 plus body cries out for frequent bio breaks. So often, in fact, that I’m thinking of running my next marathon for Team Flomax just to wear the shirt, “Have tree, will pee.”

Mundane as it might sound, I’m not wandering in the wilderness looking for an honest man, the Holy Grail or the meaning of life. If you want to make me smile, just lead me to outlets, WiFi and bathrooms. They may not be the best hooks for a rock song but they’re the three things I look for every day.

// linkedin contents | start // // linkedin contents | end //