by Bruce Turkel | Aug 7, 2007 | Uncategorized
by Bruce Turkel | Aug 3, 2007 | Branding
VIA NY Daily NewsThe U.S. military should improve its public image in Iraq and Afghanistan by using consumer-marketing strategies and focusing on the needs of civilians, according to a study for the Pentagon by the Rand Corp.The Bush administration is seeking ways to...
by Bruce Turkel | Aug 3, 2007 | Branding
by Bruce Turkel | Aug 3, 2007 | Branding
The United States exports culture and branding yet we’ve never marketed our own country very well. We never tell our great story and instead let visitors get all the bad news from the media. Now the State Department has contracted Disney to create Walt Disney...
