by Bruce Turkel | Jun 9, 2020 | All About Them, Branding, Bruce Turkel
Joni Mitchell summed up today’s zeitgeist in her 1970’s release, “Big Yellow Taxi.” “Don’t it always seem to go that you don’t know what you got ‘til it’s gone?” 25 years later when she was being interviewed by journalist Robert Hilburn,...
by Bruce Turkel | Jun 1, 2020 | All About Them, Branding
The Responsibility of Privilege. When I go for a jog early in the morning and a police car slows down behind me, I assume they are either being courteous or looking out for my safety. That’s white privilege. When I check into a hotel in a strange city, I never...
by Bruce Turkel | May 29, 2020 | Branding, Bruce Turkel, Building Brand Value
The Serenity Prayer and The Coronavirus. American theologian Reinhold Niebuhr composed his famous Serenity Prayer in 1923. Throughout the 1930s and 40s the prayer spread throughout church groups and was adapted by Alcoholics Anonymous and other 12-step programs...
by Bruce Turkel | May 26, 2020 | All About Them, Branding, Bruce Turkel, Building Brand Value
Surprises From The MasterMind About ten years ago I heard about a MasterMind that was being created for what I’m calling the “superstar speakers.” It was put together by the top seven or eight money-makers in my industry. I wanted into that club. Badly. Or so I...
